Blue Bottle: Chicago
Blue Bottle opens their first cafe in Chicago! To support, my team and I created a multi-week marketing campaign that built buzz leading up to the cafe’s first day and then drove sales thereafter. We partnered with Chicago-based artists Cody Hudson and The Weaving Mill for custom design and product, as well as local content creators to generate assets for our digital channels.
Partnered Product
Creative credits: graphic art by Cody Hudson, art direction and graphic design by Ryan Jones and Callie McLaughlin, contributing photography and video by Wade Hall and Phillip Tang